NMO S4 SPRINT ONE | BUSINESS CASE SCENARIO - 04 | Airway Delivery: A New Business Opportunity
Submission BCS
Drone Delivery Pvt Ltd
Submission Date & Time: 2022-01-16 12:30:35
Event Name: NMO S4 Sprint One - GIMS Greater Noida
Solution Submitted By: Divya Goel
Assignment Taken
Business NMO CaseCase Understanding
This case is about a venture which is willing to provide delivery services through drones. It aims at achieving break even point within 1 year of operations. Following the plan , we need to draft a business plan supporting different departments like IT, Marketing, HR and Finance.BCS Solution Summary
The marketing plan includes market penetration strategy. segmentation is done on the basis of demographics and geographical areas. The company is not registered under SEBI allowing to raise capital from limited shareholders. The debt equity ratio will be 2:1. There will be specialised and knowledgeable workforce. They will be trained adequately. The IT department will facilitate the use of different Information Systems as per the needs of different departments. It's main area of working will be artificial intelligence.Solution
The marketing plan includes market penetration strategy. segmentation is done on the basis of demographics and geographical areas. The company is not registered under SEBI allowing to raise capital from limited shareholders. The debt equity ratio will be 2:1. There will be specialised and knowledgeable workforce. They will be trained adequately. The IT department will facilitate the use of different Information Systems as per the needs of different departments. It's main area of working will be artificial intelligence. The HR department will recruit workforce through casual callers, employment exchanges, newspaper or TV advertisement, company official website etc and selection process will include preliminary interview, receiving and screening of applications, employment tests including IQ,EQ, aptitude test etc , final interview, checking references and finally the job offer.
Conclusion
We can say that the company will surely achieve the break even point within 1 year of operations if it will be followed by market penetration strategy, good financial support, value added services, customer satisfaction, expert and knowledgeable workforce, and most importantly advance technical support.Attached File Details
Video
https://youtu.be/5-RJIHLkGyIComments
Article Type: Business Case Scenario, Case Study Solution Submission
Business Case Detail
Title: NMO S4 SPRINT ONE | BUSINESS CASE SCENARIO - 04 | Airway Delivery: A New Business Opportunity
Type: Case Study
Stream: Management
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