NMO S4 SPRINT ONE | BUSINESS CASE SCENARIO - 03

Submission BCS

IT expansion plan

Submission Date & Time: 2021-11-21 11:02:16

Event Name: NMO S4 Sprint One

Solution Submitted By: Biswajeet Mahapatra

Assignment Taken

Department of IT

Case Understanding

With the expansion into the UK market segment, the basic work shall begin with primary data research for analytics from the segmented customer base for understanding their preference. This shall be followed by secondary data research. This requires a Business analyst team. The company would also require an IT support team for supplier and logistics support and post-sale customer support. The IT expansion would require a backend team for logistics and package tracking. The IT expansion would require forming an IT department that would handle foreign business and overview. A team for digital marketing and Retail digital promotions.

BCS Solution Summary

Creating a new IT infrastructure consisting of the base in India and a team establishment in the UK for the rest of the above-mentioned horizontals.

Solution

 The management principles that would be applied will be

  1. Division of work: The IT work needs to be divided into  various horizontals

    1. Logistics for export

    2. Data Research

    3. Business Analyst

    4. Digital marketing

    5. CRM

    6. Delivery IT support

  2. Centralization: Centralization needs to be done for reducing settlement time among different stakeholders.

  3. Stability: The analyst team should be accountable for the estimation of demand and brand equity expansion.

  4. Order: A company should maintain a well-defined work order to have a favorable work culture. A positive atmosphere in the workplace will boost more positive productivity by using analytics.

Conclusion
The IT department needs to establish a good base for future expansion with basic departments and robust plans with analytics.
Attached File Details

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Article Type: Business Case Scenario, Case Study Solution Submission
Business Case Detail
Title: NMO S4 SPRINT ONE | BUSINESS CASE SCENARIO - 03
Type: Case Study
Stream: Management

Tags: food industry, developing a business case for food industry, business case, scenario analysis, business case solution, food industry, management learning, public business case, business case example and solution, business case structure, management olympiad, management competition, business case competition, case study competition, virtual company, business simulation, online management competition

Participant

Biswajeet Mahapatra

Department of Information Technology



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